Many blond ladies are pictured as they parade through the streets of the capital Riga, Latvia on May 31, 2009 during Blonde Weekend. An army of 500 blondes tried to use looks, humour and good cheer to put a smile back on the faces of recession-weary Latvians by staging a festival designed to show that they really do have more fun.
Revellers cheer on a car as they travel past a European Parliament election poster during the “Go Blonde!” fundraising charity event in Riga May 31, 2009, organised by Latvia’s Blonde Association.